Video Text Alternative: On the Air! Roll the Presses! Television

To view the original video, please go to http://www.nichd.nih.gov/msy/materials/Pages/individual.aspx#dvd_seg_13

Video/ Graphics Audio
TITLE SLIDE:

Segment #13
On the air! Roll the Presses! Television

Running time: 4:16
 
Old television footage of demolition of dam in reverse play

ESPN SportsCenter logo flashes onto screen
[MUSIC IN]

First voice: Proceed with the operation.

Second voice: Roger.

First voice: Thirty seconds.
John talks on camera in studio

Images of television footage appear on screen; footage from music videos; NBA basketball game; television game show

Scenes switch between John talking on camera and footage from television shows
John: TV is action, it's pictures, it's sound, it's color, it's light, it's movement, it's motion, it's emotion. When you watch television you almost get the impression that you are seeing reality. But the thing about television is that television is produced.
Men working on television studio set John: Hundreds of hours go into producing a half-hour show. Maybe dozens of people have been involved in that production.
John talks on camera in studio

"John" text appears on screen

"Minneapolis Telecommunications Network" (MTN) signage
John: My name is John Akre, and I'm a TV producer at the Minneapolis Television Network.
Scenes of TV station, TV monitors John: We're a TV station, but we're a little bit different than a lot of other TV stations. We are a public access television station.
John talks on camera standing in television station John: Here at MTN, anyone can come in and make a show.

[MUSIC OFF]
Man on television set speaks into microphone [MUSIC IN]

Man: Microphone check, one two, one two.
Shots of television production set, camera, studios signage

Shot of John showing man how to use video camera in station room
John: We have production facilities, we have cameras, and we have editing systems, and we have studios, and we teach people how to use that equipment. That's one of the things I do.
John walks through TV equipment room

John holds up different equipment, camera lighting, tripod, camera battery packs, microphones, cables
John: You need a lot of gear to make a TV show: you need lights, tripods, batteries, microphones, and cables.
John holds up large recording camera; fades to shot of John holding small handheld camera John: You used to have to use just really big cameras to get anything, but these days we got small cameras, too.
John talks on camera while standing in TV studio a

People working in studio operating different equipment

Woman operates camera

Camera pans to show lighting in the studio

Two hip hop performers on stage in studio
John: This is MTN Studio A. We have three cameras. We have, ah, the microphones. There's a whole grid of lights to brighten up the show, but to also give it different color and effects.
Studio a control room signage on door

John stands in doorway of the TV control room
John: Right behind me is the control room of our Studio A. Right now, there's a live show going out of there.
Clip of director producing show in the control room

Fingers press buttons on switchboard in studio control room; different scenes of television production in studio

Clip of man adjusting audio

Clip of rappers performer on television studio set
John: The director has a big board that has all the cameras lined up there. He can just press buttons to switch from one camera to the other. There is also an audio person. The audio person is adjusting all the levels from all the people who are out in the studio. So you can see, a lot goes on to make a live TV program.

Rapper: Yo.
John talks on camera in television studio John: If you know how television is made, you become an active viewer. You participate in the process of how TV makes sense to you.
Television footage, Mtv news anchor on screen

Boys hand pushes button on remote control
 
"Pre Production" text appears on screen

Camera cuts between shot of John talking on camera and scenes of pre-production, hands typing up script on computer
John: Before you even roll the cameras there's a whole part of the process called pre-production. You have to start with an idea. Figuring out where you're going to shoot it? What are you going to express? Who are you going to be taping to make this piece of programming?
"Production" text appears on screen

Scenes of John filming with youth in outdoor setting
John: Then there's the part of the process called production. The production end is when you take the camera out and actually shoot video. I do a lot of videotaping at different community events. I'll have the camera and get a lot of interesting shots of things going on, and then I'll also interview people.
John walking through MTN building John: So you shot all your video with the camera, now you want to put it all in order so someone can watch your show.
Scenes of editing suite; shot of television footage in editing software on computer screen

John demonstrates editing software in editing suite
John: That's what we do in the editing suite. This is one of our new computer-based editing systems that makes editing video as fun as playing a video game. You can move your shots all around, just like this.
"Post Production" text appears on screen

Scenes of John editing footage and talking on camera in television studio

Footage of music videos on TV
John: I spend a lot of time editing together the video that I shot. And that's all called post-production. Then you also do audio mixing. There's maybe some sound that you didn't record on location, like music if you want to or maybe narration, where you have someone read a prepared script. Also, you might want to add credits, titles. There's a lot of work that goes on before you finally get to see the piece of television that's actually done and then shown on the channels. So, when you watch TV you want to think about all the equipment that was needed to make it look like reality. It's not reality, it's television.
John holding a camera  
Fade out [MUSIC OUT]
Static screen [SOUND] Television static
Information about production of the Media-Smart Youth videos

GRAPHICS SLIDE: "The Media-Smart Youth: eat, think, and be active! DVD is a product of the Eunice Kennedy Shriver National Institute of Child Health and Human Development (NICHD), part of the National Institutes of Health within the U.S. Department of Health and Human Services. It was produced in collaboration with the academy for educational development, fhi 360, and IQ solutions. Video production services were provided by gvi."
[MUSIC IN]
Static screen [SOUND] Television static
GRAPHICS SLIDE: "This video is intended for educational purposes only, not for commercial broadcast use. Commercial footage in this video is included under the 'fair use' doctrines codified in section 107 of the U.S. copyright law for the purposes of teaching. To obtain additional copies or other program materials from the NICHD, call the NICHD information resource center at 1-800-370-2943 or go to http://www.nichd.nih.gov." [MUSIC CONT.]
Static screen [SOUND] Television static.
GRAPHICS SLIDE: "The NICHD would like to recognize the following persons for their contribution to this project: Deborah Turner Bell, narrator, for graciously volunteering her time and talents, Billy Bustamante, narrator, in segments 5 and 9, Kelly Fisher, Yogini, in segment 7." [MUSIC CONT.]
Static screen [SOUND] Television static
Credits roll on screen

GRAPHICS SLIDE: "Girl Scouts of Greater Minneapolis, MN, Margie Edberg, Naheeda Nirji-Waliji; Minneapolis Television Network, John Akre, Tarek 'J.C.' Bagdadi; Girl Scouts of Rolling Hills Council, NJ, Regis Donovan, Kristen Campbell, Emily Vergara; YMCA of Westfield, NJ, Julia black, Barbara Karp, David Davis; Sports and Arts in Schools Foundation, NY, Saundria Simmons, Jorge Pabon, Johnny Tune, Theresa Racine; Logan Square Neighborhood Association, Chicago, Juan Pablo Herrera, Norma Ortiz, Larissa Nikola-Lisa; Spartanburg Terrace Tenants Association, SC, Benjamin Wright, Ida Barnette, Benny Lee; Latin American Youth Center, Washington, DC, Ernest Yombo, Jeanne Konicki, Alba Ramirez, Jasmin Benab; Coastal Health District, Georgia, Christina Bolton, Amy Hoffman, Alesha Wright, Chelsea Bryant; XM radio, Angel Rosas; Falls Church News Press, Nick Benton, Jody Fellows, Mike Hume; WTMD 89.7, Stefan Leggin, Sheri Parks, Melissa Goode; National Crime Prevention Council; Prince William County Park Authority."
[MUSIC CONT.]
Static screen [SOUND] Television static
GRAPHICS SLIDE: "The countless other individuals and organizations who assisted with the production of these segments. For more information visit: http://www.nichd.nih.gov." [MUSIC CONT.]
Static screen [SOUND] Television static
Fade out [MUSIC OUT]